Commercial and Investment Real Estate, B.S.B.A.

UNDERGRADUATE_NEW Program 2024-2025

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General Catalog Information
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  • For detailed instruction on completing a new program form, click here and view the video on creating new programs.

    Note: Proposals are done by academic year.  If the program is inteded for the 2024/25 catalog, the proposal must be at the Graduate Council queue by March 1, 2024. Final determination of when an approved proposal will be in the catalog is determined by approvals at all levels as needed (Faculty Senate, CHE, SACS).

    This proposal should only be submitted after several initials steps have been completed, as described in the policy on New Program Development and Modification (ACAD-109). Specifically, this request should not be submitted until the Program Planning Summary has been approved by the CCU Board of Trustees and the subsequent Program Proposal has been approved by the dean and provost for submission via this process.

    • If the New Undergraduate Program Proposal includes new courses, all new courses must have already been approved (or be in the process of being approved) through the Academic Affairs Committee.
    • New Undergraduate Certificate Programs must include the full SCCHE Notification of Change form.
    • New Undergraduate Programs that consist of 19 or more credit hours must include the full SCCHE New Program Proposal form.
    • The chair of the department supporting the new program should not approve until the appropriate SCCHE form is completed. Note that the initial Program Planning Summary is not the Final Proposal.  Please contact the Provost’s Office with questions.
  • Are courses in the program existing or new?*
  • If there are new courses, have you submitted the new course proposal?*
    If the new courses have not yet been approved, please stop this proposal and go through New Course Form first.
  • Hierarchy Owner (Department Name)*
  • Program Type (Shared Core field)*
  • Shared Core Code
  • Title*
    Commercial and Investment Real Estate, B.S.B.A.
    Commercial and Investment Real Estate, B.S.B.A.

  • Click here for CIP codes

  • CIP (IPED)*
    52.1501
    52.1501
  • Program Type*
    Degree Type*

  • Please enter program description as it should show in the catalog (present tense) then provide the curriculum breakdown in the required field. Review current programs in Catalog for correct formating or contact the Provost Office for questions.

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  • Description

    The commercial and investment real estate major is a plan of study designed to educate and train students in the rigors of the real estate concepts, development, and investment practices supporting successful growth in commercial real estate career fields.  For Coastal Carolina and the region, this program necessarily incorporates aspects of the unique economy of resort and tourism, recreational housing, property development, investing, and leasing.  Such a program prepares graduates for real estate-related careers with developers, appraisal and consulting firms, property management firms, residential or commercial and industrial brokerage offices, commercial banks, insurance companies, and mortgage bankers. 

     

    Student Learning Outcomes

    1. Use economic theories, market data, and analytic techniques to assess various forms of real estate investment and urban development.
    2. Understand critical issues like agglomeration economies, location choices, land use patterns and policies, urban housing and policy, transportation, education, crime, and local government policies.
    3. Apply the concepts of property valuation and appraisal in project feasibility investment decisions based on net present value (NPV) or the internal rate of return (IRR).
    4. Apply the concepts of commercial real estate market characteristics using case studies covering major property types.

     

    This information will display in the catalog.

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  • Prospective Curriculum*
  • Planned start date for new program*
    Fall Semester of 2024-2025 Academic Year
    Fall Semester of 2024-2025 Academic Year
  • Have you attached all required documentation?*
    SCCHE Final Program Proposal; or Planning summary for Minor, Emphasis, Tracks, Concentrations, or Specializations
Justification for Request
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  • What research has led to this request?*

    According to the 2020 Census, Horry County is the fastest-growing county in South Carolina in the past decade, with a population growth of approximately 30 percent. It is the fourth most populated county in the state, behind Greenville, Richland, and Charleston counties. In order to accommodate for the population boom, there is high demand for different types of real estate property types, such as single-family housing, condominiums, apartments, townhomes, and multi-family dwellings. The area also necessitates building more affordable housing, workforce housing, retirement communities, and so forth. Commercial real estate investors need to add additional square footage in multi-family homes, shopping centers, anchored grocery stores, restaurants, senior housing, healthcare facilities, and warehouses. During the fiscal year 2020, the City of Myrtle Beach issued 6,837 total building permits totaling $355 billion. There were 491 new single-family residences built, 16 new multi-family complexes constructed, and 17 new commercial buildings.[1]

    The Commercial and Investment Real Estate Major is a plan of study designed to educate and train students in the rigors of real estate investment analysis in order to prepare them for real estate-related careers with commercial banks, insurance companies, mortgage bankers, private appraisal and consulting firms, real estate developers, property management firms, and residential or commercial and industrial brokerage offices. There is a growing need for employees in private firms and government agencies concerned with developing, appraising, financing, and merchandising residential, commercial and industrial real estate. This program will be open to all College of Business students. The major will leverage our undergraduate minor and MBA concentration in commercial and investment real estate.

    [1] 2021 Q1 Retail Myrtle Beach Report | Colliers, accessed on Sep. 10th, 2021, at https://www.colliers.com/en/research/columbia-sc/2021-q1-retail-myrtle-beach-report.

  • What impact will this request have on existing academic programs?*

    We propose a major in commercial and investment real estate that leverages the existing curricula of economics, finance, and resort tourism that form the core of our undergraduate minor and MBA concentration. It broadens the scope of courses to offer a complete major and attracts greater professional opportunities. The professional engagement of our existing real estate programs is a hallmark of our institution and provides greater opportunity for deeper alumni development and engagement. The program should add flexibility for existing majors in finance seeking an additional major in real estate for additional career opportunities. This program of study also improves employment opportunities for our graduates seeking to remain in the Grand Strand area because it focuses on several of the largest and most lucrative economic sectors of the region.

  • What financial costs are associated with this request?*

    One new required course has been added to the curriculum, CBAD 413 Real Estate Law; however, this course is already in the undergraduate catalog and has been taught in the past. This course will be offered once per academic year and may require either an instructor overload or an adjunct per course per year.

     

    Total net new cost per academic year: $3,000

  • If NO change in cost is anticipated, how is this possible?*

    See above. 

  • Any additional information?

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